INSS 2022 has ended
Welcome to the 2022 Independent News Sustainability Summit, hosted by LION Publishers, News Revenue Hub and RevLab at The Texas Tribune.

Learn more about the Summit.

Thank you to Knight Foundation for being our presenting sponsor, and to The Lenfest Institute and Google News Initiative for supporting this conference.
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Friday, October 28 • 9:00am - 9:50am
Leading a turnaround: How reimagination can lead to sustainability

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Cierra Hinton of Scalawag and Lisa Snowden-McCray of Baltimore Beat brought their publications to sustainability from points of near-closure. Their turnaround strategies embraced re-imagination and better ways of doing things, from audience to operations and people, in addition to revenue, which led to success.
Session audience and takeaways:
  • This session is for news leaders and aspiring leaders who want inspiration for better business practices and the connection to sustainability.
  • Attendees will understand the challenges and the critical decisions required to execute a bold turnaround.

avatar for Cierra Hinton

Cierra Hinton

Cierra is a creative strategist who centers imagination, play, and community in her work. She loves building with teams and individuals as they drive toward outcomes that matter in a way that is inclusive and authentic.Cierra is the Executive Director-Publisher at Scalawag, a Southern... Read More →
avatar for Lisa Snowden-McCray

Lisa Snowden-McCray

Baltimore Beat
Lisa Snowden is Editor-in-Chief and cofounder of Baltimore Beat. Previously, she was an editor at Baltimore City Paper, Baltimore Sun, and The Real News Network. Her work has also appeared in Essence, Washington Post, Baltimore Magazine, and many other publications.
avatar for Tim Griggs

Tim Griggs

Blue Engine Collaborative
Tim Griggs is the founder and CEO of Blue Engine Collaborative, a mission-first consulting/coaching/advisory firm. Tim and the Blue Engine team have run digital transformation programs and coached hundreds of teams around the globe, including the Google News Initiative's Digital Foundations... Read More →

Friday October 28, 2022 9:00am - 9:50am CDT
Waterloo 3/4 (Main Ballroom)